Ins and Outs of Email Marketing for Business Entrepreneurs Unpluggd

July 15th 6p-9p - Do you have an email marketing strategy? Or are you blasting customers with emails on a somewhat regular basis praying for results?

Join two of Chicago’s foremost experts on email marketing as they share actionable information on how to optimize your email campaigns to sell products, keep customers happy, and make sure you’re not wasting time.

Tix - $20-30



07/15/13 - 07/15/13

6p-9p


July 15th 6p-9p - Do you have an email marketing strategy? Or are you blasting customers with emails on a somewhat regular basis praying for results?

Email is the primary way businesses stay in touch with customers, so email marketing can have a huge impact in any stage of a business’s life cycle: whether it’s the beginning when email lists are built to more developed companies that rely on email to keep customers up to date.

Join two of Chicago’s foremost experts on email marketing, Mana Ionescu and Andy Crestodina, as they share actionable information on how to optimize your email campaigns to sell products, keep customers happy, and make sure you’re not wasting time.



Speakers


 

Andy Crestodina is a Co-founder and the Strategic Director of Orbit Media Studios, an award-winning 30-person web design company in Chicago.

Over the past 12 years, Andy has provided web strategy and advice to more than 1000 businesses. But more than anything, Andy loves to teach web marketing, as a speaker and on the Orbit blog. Andy has written more than 100 articles on content marketing topics including email marketing, search optimization, social media and content strategy.

Andy is the author of “Content Chemistry: The Illustrated Handbook for Content Marketing.” Andy graduated from the University of Iowa with a degree in Asian Language and Literature and a certificate to teach Chinese.

 


 


Mana Ionescu is the President of Chicago Digital Marketing company Lightspan Digital. Mana believes in purpose and storytelling as the keys to online marketing success. At Lightspan, Mana and her team focus on driving traffic to clients’ websites and building profitable connections through social media and content marketing. From Techweek to CES, from Social Media Week to MPI TechCon, from 312Digital to DePaul University, Mana took the stage over 40 times in the past 2 years, busting social media myths and showing measurable results are possible.

Performers
Andy Crestodina and Mana Ionescu

Tags: Social, American, 2013